When you have multiple electronic products (books, music, video, audio) and you are already sending news about them to clients or subscribers (such as newsletter subscribers) have you considered setting up a unique domain for the products? Does this even make sense?
With the increase in electronic products and services delivered in digital format or online, it can be a challenge to make new products stand out. In order to improve the visibility of a digital product, such as an ebook or special report consider setting up a keyword-specific domain name. A few examples of such specific domain names include:
- masterbusinessblogging.com – Business Blog Mastery with Denise Wakeman of The Blog Squad
- breakthroughemailmarketingsecrets.com – A product offered by Bob Bly (bly.com)
- findyourniche.co.nz – Recruitment specialists research, consumer insights and analytics
If you are looking at creating information products or are delivering services via the internet, you might consider setting up a separate website (or sites) to better differentiate your products and also, as a secondary benefit, create additional links between your primary website and your product or service-specific site.
Expat Internet Services
